Agencies working in the brand management space all seem to be coming to the same conclusion: That these are times where getting a laugh is a good thing, and that authenticity and transparency are communication styles that keep showing up in the research as being effective. The message comes with a “wink” to those who […]
Mark my words
Mark my words, somewhere around this country somebody in radio or television is going to get blown out the door today as a result of an April fool’s joke gone bad. Not because of the slow economy or the cratered advertising market, but because it’s April first. April first? Are there mandatory firings on April […]
Media malestrom
More of the “shoes” we’ve been talking about in this forum for the past month or two are starting to drop. Unfortunately, Belo has decided to chop 15 bodies out of its operations here in the Seattle area with cuts coming at KING, KONG and NWCN. Much to my surprise, I think they’re laying off […]
Race to Nirvana
I am not a tech guy. I’m a content guy that has had to learn the tech side. We are all trying to learn how to fill-in our missing pieces as not only the media converge, but also the skill set required to produce it converges too. There will be limits. For instance, I may […]
A little strange
The Seattle Times did a piece today introducing itself to P-I readers who may have migrated. Executive Editor David Boardman wrote it and structured it as a Q-and-A. I thought it was very telling. Boardman made up a small list of “assumptions” that P-I readers might bring to the table, and then proceeded to address […]
Tribune Tribulations
This blog was out in front of McClatchy’s announcement of another round of layoffs at the News Tribune, but now we have some more specific details. From what I’m hearing, 30 will be laid off at the paper, with about a half-dozen coming out of an already beleaguered newsroom. We also have talked about changes […]
New Media Circus
Here are my takes on a number of new media issues that have been bumping around in the blogosphere. George Stephanopoulos did a Twitter interview (Twitterview) with John McCain and the transcript is printed here. If we’re killing newspapers so we can spend more time with these kinds of exchanges, we’re all in a lot […]
Goodbye P-I
I’m sure I won’t be able to get a copy of the last P-I. Even though subscribers have abandoned her, advertisers shunned her and the blogosphere resented her – a good old fashioned hard copy of that particular daily newspaper will be hard to come by. Why? Some people are fool enough to think it […]
Hope for bastards
The pace of newspaper failures (folding?) is going to pick up. It’s sad, but true. Here in our area, the PI is obviously in dire straights – the Bellingham paper has one foot in the grave – the Puyallup Herald is going to be making some changes I hear – and the News Tribune is […]
Fisher News
Fisher Communications’ 20 local TV stations, radio and network operations posted a $61-million dollar loss for 2008 – this despite what may be a once-in-a-decade opportunity to cash in on a hotly contested presidential election. Revenues are actually up, but that didn’t stop the bleeding. What will this mean for KOMO? Hard to tell: But […]
eventDV Magazine
For more than a year now, I’ve taken eventDV magazine. It has been a good resource for me as I try to tie content and the complexities of desktop video production and online video streaming together. I don’t understand 75% of it, but a little water can seep into the even the densest of wood. […]
(Sound)Bite me
When people want to prove what a media insider, they drop the “sound bite” lingo on you. Call it what you will, a sound bite, a head bite, a talking head, a SOT or whatever – the goal should be the same: To elicit something that is NOT who, what, when, or where. I watch […]
Digital enima
Advertising has been one of the biggest crap shoots ever invented by mankind. Billions of dollars have been spent on advertising, often under the false pretense that messages were accurately injected into the mind of a perfectly quarantined target audience. Sorry, not true. But that dream, of slicing and dicing the audience into clearly defined […]
More News Tribune layoffs likely
I’ve been hearing talk of another round of layoffs at the News Tribune for some time now, and it looks like it’s about to happen. McClatchy has announced it will slash about 1,600 jobs across the 30 papers it owns. That’s about 15% of the remaining workforce. It seems clear the P-I (Hearst) is going […]
Strange bedfellows – porn and religion
Listening to the radio this morning, I learned that Utah leads the nation in the per-capita online consumption of, wait for it – porn. When combined with a meeting I had later in the morning – it inspired me to write this post. My mind connects dots – and sometimes, the results are a little […]